business strategy involves supplying products to leading hypermarkets, department stores, and reputable retailers, to gain exposure and reach a wide customer base. Focusing on selling quality products and reputable brands, which can help build trust with your target audience.

target demographic includes males who have an interest in fashion and fall into the mid-segment category. The mid-segment typically encompasses working-class and middle-class individuals. This is a substantial portion of the population, and to cater to their fashion needs, as they represent a significant market segment.